Company video production
The production of a company video can take many forms: explaining the overarching proposition, building a deeper brand story, or substantiating your business. As well as producing company videos, Aspect also help our clients get the most value out of their film assets, strategically and tactically. We’ve done this for some of the UK’s leading brands: BP, Microsoft, Which.
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Get in touch to find out how Aspect can help you.
Bristol 0117 930 4613
London 0203 006 1180
Top 3 Tips for company video productions:
Using your video with email
Your probably already doing plenty of email marketing, but if you combine this with your company video production you can super charge click through rates up to 58.5% (the industry average click through without video is 3%).
Video’s impact on SEO
Another great way of getting more value from a company video is to leverage Google’s hunger for video content. People just aren’t taking proper advantage of this yet – having a proper video SEO strategy can mean you’re 50x more likely to appear on page 1 of Google for your all important keywords and phrases.
Getting the brief right
It seems obvious, but many companies don’t spend enough time getting the brief right. What are the business drivers for making the video? Where does the video sit within your marketing mix? Is your call to action compelling? To help you start this process we’ve created a brief template that you can download here.
To see a whole host of company videos in action, and to get a feel for what’s possible, have a look at our showreel:
Want to ask us a question?
If you would like to find out more about Aspect and how we can help you, or if you have a specific project that you'd like to discuss, please feel free to get in touch.