Software demo videos

A software demo video shows off your software in action. Whether giving step-by-step training or promoting features and benefits to customers, a software demo video helps to make your software tangible and accessible.

Using a combination of motion graphics, screen capture, voice-over or a presenter, you can make it easy for the viewer to engage and understand.

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How can I use software demo videos?

  • Online flash player (including a menu of chapters/steps)
  • Using YouTube annotations and interactivity
  • DVD version that has an interactive menu

What's the impact?

  • Clarity and ease for the viewer. A software demo video should make your product come to life
  • Versatility - you can control the level of detail and how the information is communicated
  • Increased engagement with your software/product and higher uptake and demand

Software demo video examples

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